The Psychology Behind Mobile Purse AdoptionMotivations and incentives such as discounts, cashback and loyalty points can be powerful motivators for mobile purse adoption. Nevertheless, the precise aspects that drive mobile budget fostering are still a secret.Making use of the stimulus-organism-response (S-O-R) concept as a theoretical basis, this r… Read More

The Psychology Behind Mobile Purse AdoptionRewards and incentives such as price cuts, cashback and commitment factors can be effective incentives for mobile pocketbook fostering. Nonetheless, the exact factors that drive mobile wallet adoption are still a mystery.Utilizing the stimulus-organism-response (S-O-R) concept as an academic basis, this st… Read More

The Psychology Behind Mobile Wallet AdoptionIncentives and rewards such as price cuts, cashback and commitment factors can be effective incentives for mobile pocketbook fostering. Nonetheless, the specific variables that drive mobile budget adoption are still a secret.Making use of the stimulus-organism-response (S-O-R) theory as an academic basis,… Read More

The Psychology Behind Mobile Pocketbook AdoptionMotivations and benefits such as discounts, cashback and loyalty factors can be powerful incentives for mobile wallet adoption. Nonetheless, the exact aspects that drive mobile wallet fostering are still an enigma.Making use of the stimulus-organism-response (S-O-R) theory as a theoretical basis, this… Read More